What is SMS/Mobile Marketing?

SMS/Mobile marketing is a form of direct marketing which uses your cellular telephone's text messaging capabilities as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. This means you will be:

* Sending text messages with the purpose of enhancing the relationship of a merchant with its current or old customers and to encourage customer loyalty and repeat business.

* Sending text messages with the purpose of acquiring new customers or convincing old customers to buy/inform of something immediately.

* Sending text messages with the purpose of receiving realtime feedback from customers.
* Sending text messages with the purpose of delivering mobile coupons or promotions.